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The worst architect in the world

Love the irony of the latest stuff from Old Spice — storyline as well as the lovely 80s style jingles

Jaguar presents Desire

Serious branded content investment from Jaguar around the F-type with video from Ridley Scott Associates starring Damian Lewis and with music from Lana del Rey…


The old ones are the best

Let’s face it, deodorant probably doesn’t immediately strike you as the sexiest product to promote.

But this video from Nivea (the Nivea Deo Stresstest) proves the old adage of ‘surprise and delight’ still rings true. They’ve given an old fashioned hidden camera prank  a few rather modern twists – all to highlight product capabilities.

Like it, or does the stunt just leave you feeling rather sweaty?

Content Calendar

Liked this — Uniqlo Calendar

Got the builders in

Forgive the mess at the moment, dontgomad.com is in the middle of changing web host. Transferring over seems to have been rather more complicated than expected but should be finished in next few days. Rather like having the builders in — always seems to take longer, and cost more, than anyone ever expected!